Key Responsibilities: Develop and execute integrated marketing strategies specifically for Rajasthan Powergen Transformer's product portfolio, encompassing Transformers, Turbines, Generators, and other Renewable & Power Transmission Equipment. Drive brand visibility and market share within the Electricals, Engineering, and Renewable Energy sectors, targeting B2B clients and demonstrating a deep understanding of industrial operations and manufacturing environments from our Sanchore, Rajasthan base. Lead digital marketing initiatives, including SEO, SEM, and social media campaigns, to effectively reach our target audience and promote our specialized technical solutions. Collaborate closely with our engineering and sales teams to create high-impact, technical marketing content such as whitepapers, case studies, and product brochures that articulate the value of our manufacturing expertise. Conduct thorough market research to identify emerging trends, competitive landscapes, and opportunities for growth within the power generation and transmission equipment industry. Plan and manage participation in industry trade shows, conferences, and B2B events, representing Rajasthan Powergen Transformer and showcasing our advanced solutions in the electrical domain. Monitor and analyze marketing campaign performance, providing data-driven insights to optimize strategies and contribute to the growth of our 51-100 employee company in the Indian market. Essential Requirements: Minimum 3 years and maximum 10 years of experience required. Proven track record in B2B marketing, with significant experience in the Electricals, Engineering, or Renewable Energy industries, demonstrating a clear grasp of industrial operations and the manufacturing environment. Solid technical understanding and practical experience with products like Transformers, Turbines, Generators, and Renewable & Power Transmission Equipment is crucial. Bachelor’s degree in Marketing, Business Administration, Engineering, or a related technical field from a recognized institution. Proficiency in digital marketing tools and platforms, including marketing automation, CRM, SEO/SEM analytics, and content management systems. Exceptional communication, presentation, and negotiation skills, capable of engaging diverse stakeholders from technical teams to senior management. Ability to work effectively in a dynamic, Sanchore-based manufacturing environment and travel domestically or internationally as required for business development and market analysis.